Avery Trufelman: “Everything Has Fashion. Fashion is Just Taste Over Time. ”
The Business of Fashion Podcast

Avery Trufelman: “Everything Has Fashion. Fashion is Just Taste Over Time. ”

B1IntermediateJuly 24, 202641 min

As fashion is increasingly consumed through a stream of images, products and fleeting trends, Avery Trufelman, host of the award-winning podcast “Articles of Interest,” takes a different approach. Trufelman zooms in on her subjects to uncover the histories, systems and human stories woven into the clothes we wear. “It’s crops, it’s the earth, it’s handwork, it’s culture, it’s society,” Trufelman says. “You tug on a thread and you get everything.” In this conversation from our archive, Trufelman joins BoF founder, CEO and editor-in-chief Imran Amed to discuss her path into podcasting a...

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Hi, this is Imran Ahmed, founder and CEO of the Business of Fashion. Welcome to the BOF podcast. It's Friday, July 24th. Today we're going back into our rich archive and revisiting my very interesting conversation

0:19

with Avery Truffleman, creator and host of the award-winning podcast, Articles of Interest. At a time when fashion is being reduced to a relentless stream of images, products, and fleeting trends, Avery's work reminds us that the clothes we wear contain much bigger stories about history, labor, identity, politics, and culture. You know, in the beginning, fashion was sort of a dirty word for me. I was like, well, it's not about fashion, it's about clothes. Like, I don't care about fashion, I care about clothes. And the sort of galaxy brain moment is now I'm like, oh, no, it's all about fashion because everything has fashion.

0:55

You know, obviously buildings have fashion, cars have fashion, colors have fashion. Fashion is just taste over time. Since Avery and I first spoke back in March 2024, she's traced the U.S. military's influence on the outdoor gear filling our closets, asked why the highest heels have quietly fallen out of fashion,

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