LinkedIn Changes Job Ad Pricing
Rec Tech: the Recruiting Technology Podcast

LinkedIn Changes Job Ad Pricing

B2Upper-intermediateAugust 27, 20266 min
  • News bulletin

First up: If you’ve logged into your recruitment dashboard recently and noticed your LinkedIn ad campaigns look a little different, you aren't imagining it. LinkedIn officially retired its daily and 30-day "slot" campaigns and migrated everyone over to a Pay-for-Performance—or P4P—model. Here’s what that actually means for your hiring budget: Instead of buying calendar airtime where you pay regardless of engagement, you now pick a fixed budget tier—either $299, $399, or $549. You only pay when a candidate clicks "Apply." Sounds great, right? But here’s the catch you need to...

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Next up, if you logged into your Credengashper recently and noticed that your LinkedIn ad

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LinkedIn officially retired.

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Transcript

The opening of the episode. The whole transcript is in the player.

1:15

Okay, our tickers. Here's what's in the news this week. Next up, if you logged into your Credengashper recently and noticed that your LinkedIn ad campaigns look a little different, you aren't imagining it.

1:24

LinkedIn officially retired. It's daily and 30-day slot campaigns and migrated everyone over to a paper performance or P4P model. Here's what that actually means for your hiring budget.

1:37

Instead of buying calendar airtime where you pay regardless of engagement, you now pick a fixed budget tier, either $299, $399, or $549. You only pay when a candidate clicks apply. Sounds great, but here's the catch you need to know about.

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