Building a Trusted AI Voice With Voices
Tech Talks Daily

Building a Trusted AI Voice With Voices

B2Upper-intermediateSeptember 21, 202625 min
  • Interview
  • Technology

What will customers remember about a business when the voice answering their questions becomes the main expression of its identity? In this episode of Tech Talks Daily, I speak with Ruth Zive, who leads marketing at Voices, about the business and human questions surrounding AI voice. Voices is an enterprise marketplace and platform where companies can find professional voice actors, license AI voices with consent, and source custom voice data for training models. The company says its global talent network includes millions of performers and has served brands including Microsoft, Shopify, and Cisco. For years...

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she leads marketing at a company called Voices, which is an enterprise marketplace where brands

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voice data for training models. Essentially it's a network spanning millions of performers.

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0:30

What happens when a customer remembers your company's voice before they remember its logo? In this episode of Tech Talks Daily, I'm going to be speaking with Ruth Zive, and she leads marketing at a company called Voices, which is an enterprise marketplace where brands

0:51

can hire professional voice actors, license AI voices with consent, and source custom voice data for training models. Essentially it's a network spanning millions of performers. And Ruth will explain today why choosing an AI voice has become a brand decision. And will also expand on how tone and emotional expression, how all these things can affect trust,

1:18

and what responsible licensing should include before a recording even begins. And we will also discuss today, consent, control, compensation, the risk of sharing a generic voice with a competitor and why AI might create new work for performers out there when commercial terms better protect them.

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