FlexiLingo
Essentials of Measuring Marketing Campaign Effectiveness and ROI in Health Care
In this episode, experts from Johns Hopkins Medicine break down the essentials of measuring campaign effectiveness and ROI, from connecting marketing leads to patient conversions through HIPAA-compliant data strategies to building dashboards that tell a compelling performance story. Tune in for practical guidance on campaign setup, data modeling, and analytics frameworks that help prove marketing’s contribution to patient growth, appointments, and revenue.
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B2 · 中高级
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you know what we're going to be talking about? That's right. We're going to be talking dashboards,
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Executive Director of Marketing Insights and Analytics, and Apoorva Gupta, Senior Digital
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这一集适合你吗？
B2 · 中高级
能看懂电视新闻就会觉得轻松
- 84% 的单词在 B1 或更简单的水平。
- 每分钟 168 词：自然语速，偏快。
- 整集共有 100 个较难的单词（B2 及以上）。
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较难的单词（B2+）
The following ShishMed podcast is a production of DrPodcasting.com. On this edition of the ShishMed podcast, we're talking about how healthcare marketing teams can better measure campaign effectiveness and ROI. Isn't it something we all want? Yes, it is. So you know what we're going to be talking about? That's right. We're going to be talking dashboards,
data transformation, data modeling, and how to set up your campaigns for success with Jason Miller, Executive Director of Marketing Insights and Analytics, and Apoorva Gupta, Senior Digital Marketing Analyst, both from Johns Hopkins Medicine. It's all coming up on this Shishmed Connections preview. That's right. Right? No. This is the Shishmed Podcast, Rapid Insights for
healthcare strategy professionals in planning, business development, marketing communications, and public relations. I'm your host, Bill Klaparoth. Jason and Aporva, welcome. Thank you, Bill. Thank you so much for having us. Thank you, Bill.
以上是开头部分。 本集其余部分（20 分钟）在播放器中：每个单词都可点击，附翻译、生词收藏和单词卡。
在播放器中继续由音频自动生成，可能存在错误。 音频版权归其发布者所有，并从其订阅源播放。版权所有者可申请删除 — 版权与删除政策