How One Family Road Trip Helped Save the Bowlus American RV Icon

In this episode, we sit down with Geneva Long, CEO of Bowlus, to talk about legacy, passion, and the unexpected path that led her to revive one of America’s most iconic RV brands. Nearly 100 years ago, the original Bowlus Road Chief helped inspire Airstream and changed the way the world thought about travel trailers. For decades, Bowlus existed mostly as legend. Today, it has been reborn as a luxury, design driven, off grid capable trailer that honors its past while embracing the future. Geneva’s connection to Bowlus began long before she became CEO. As a...