Marketing in the Age of AI (With Mike Maynard)-Ep #222

Marc and Mike explore how marketing has evolved from instinct-driven decisions to a data-powered discipline—and how generative AI is reshaping the next phase of that transformation. About the Episode: Marketing has undergone a dramatic transformation over the past two decades. What was once largely driven by intuition and creative instinct has become a discipline increasingly shaped by data, analytics, and experimentation. In this episode, we explore how the rise of digital platforms, search engines, and social media fundamentally changed the way businesses reach audiences and measure results. The conversation di...